Product Planning- Customer Insight

This opening is with one of the leading automobile manufacturer of India.

Designation: Manager
Experience: 8-10 yrs
Location: Nashik. Long term will be Chennai. In about a years time.
Education: B.E/Btech Mechanical/Automobile Enginering/Diploma
Industry: Automotive/ OEM
Area: Product Development      
Department: Pdt Plng- Customer Insight
JOB PURPOSE:          
-To represent marketing function in product planning cell, in terms of facilitating customer connect , conceptualization & articulation of Product – Market definition
– Will help the company to remain competitive in the context of several new products introduction. Key Result Areas
1) Plan and facilitate Customer inputs by means of Quantitative & qualitative surveys.
2) Concept development of New platforms & variants in existing and forthcoming product range to ensure competitiveness by doing systematic analysis and finding gaps of competitive product position.
3) Initiate Competitive intelligence tracking process with respect to the new and existing products.
4) COE for customer related data within product development by conducting regular surveys.
5) To lead price value decision to ensure that the pricing is in line with customer value.
6) One of the key drivers in the concepts to business case process to have the market intelligence about the new product we plan to have as per the market trends.                                                                                                                                                                                            
COMPETENCY EXPECTED:                                                                                                                                                                                                                                                                                                                                                                                                          
– Good communication skills & Leadership Skills
-Negotiation Skills

Send resume to &


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: